Food For Thought (Cafes)

Food For Thought (Cafes).

It was an exciting process working in a group as different ideas where put forward on the mind map as we all have different experiences of cafes. The group worked very well together and we were all focused on the task. The communication between each other was fantastic as everybody had a point to share and nobody was left behind. The group team work made it a successful presentation as the power point flowed. 

We started with a very broad idea of cafés and narrowed it back down to the two most important/interesting ones, which were History & Origins of Cafes and What Happens in Cafes? The lecture on curious was showing that primary research was very important so we went out as a team to cafes around Manchester to discover the experience and also created sketches of the furniture and looked at what people bought or talked about.  

I have learned that you cannot just find one piece of information from one source while doing the secondary research. I needed to look at news paper articles and many different sources on google to find the correct pieces of information.  

The groups most exciting/interesting discovery was to find cafes are promoting at different target markets for example Starbucks are trying to aim for a younger audience than Café Nero as Starbucks are introducing kids to coffee and café Nero is aimed at an much older and mature audience.

I thought Breakfast was interesting as there is no short cut like the breakfast biscuit which contains 20% of sugar and is 16% digest biscuit. If we skip breakfast we are more likely to eat sugary items in the afternoon, for example 40% more chocolate and 40% less vegetables. During the 1940s toast, cereal, hot apple and Milk were the favourites, as today’s solution is to make time for breakfast rather than skipping it all together.   

It seems like it is going to be a new and interesting process throughout the course and this will help me to develop my skills in the workshop. The idea of start small like the food for thought seems to mean something that you can hold in your hand. I would first like to start by making a mind map of all my ideas on the brief design and make a piece of functional table ware. Looking at Primary and secondary research to develop my ideas.